The thing is, Google isĬhanging the way it indexes web pages to reflect the fact that most searches Responsive design isn’t the only approach to mobile optimisation and manyīrands have opted to develop separate mobile websites. You haven’t optimised for mobile-first indexing
Horizontal columns on desktop and wider displays and then vertically stack them That require columns (service sections, product listings, etc.) you can createĬolumns within one of those 100%-width divs. As long as your text and images are set in responsive units (em, %, Your div widths to 100% and they’ll automatically fill the width of anyĭisplay. Layouts are mobile-friendly right out of the box. Visible in all conditions (think about bright light outdoors)įor touch on mobile (clickable elements large enough for finger touches, noĮxperience across all devices so users can move from mobile to desktop and know
If you’re not looking to get involved at the code level, it’s still important to have a solid understanding of Responsive design principles so you can manage design teams or choose the right themes on platforms like WordPress.
Google offers a free online course called Responsive Web Design Fundamentals on Udacity, which is great if you want to learn how to design and code responsive pages. This will enable you to make design choices that create aĬonsistent, highly-optimised experience across each device. Instead, you need to create content with allĭevices in mind and consider the needs/limitations of these devices from the This isn’t going to createĪn intuitive experience on mobile. Trying to scale them down for smaller screen sizes. Mistake brands make is designing layouts and content for desktop and then It comes to optimising page content for multiple screen sizes. There are challenges with taking the responsive route, though – especially when Recommends and it makes a lot of sense from an SEO perspective (see reason #2). Isn’t the only approach to mobile optimisation but it is the one Google Means the website doesn’t proportionally resize to different size screens. To work on a mobile device is that it is simply not mobile responsive. The number one reason why your website might be failing Now, that we’ve covered those, here are the top nine reasons your website isn’t working on mobile. Some of the most common FAQs surrounding mobile optimisation. Into the specific reasons your website is struggling on mobile, let’s answer This is where the majority of consumer journeys now start and Google has introduced a number of algorithm updates over the years, that SEO agencies need to be aware of, to favour websites that provide a strong mobile experience. With more than half of all web traffic coming from smartphones in 2018, mobile optimisation should be a priority for every brand. Your mobile forms are killing conversions.Clickable elements aren’t optimised for touch.